游仲恩 助理教授


 

辦公室 Office:N座 4F辦公室                                                                     

聯絡電話 Tel.:8590-2534                                                                 

電子信箱 E-mail:joanneyu@cityu.edu.mo
                                                             

學歷  

博士學位            維也納莫都大學 商業與社會經濟科學博士學位

碩士學位            薩爾茲堡應用科技大學 旅遊創新與管理碩士學位

學士學位            澳門旅遊學院 旅遊會展管理學士學位                                                    

 

工作經驗 

2023年10月至今                                  澳門城市大學 國際旅遊與管理學院 助理教授

2021年09月至2023年07月                  維也納莫都大學 旅遊與服務管理學院 研究員與講師  

2019年09月至2022年02月                  薩爾茲堡應用科技大學 旅遊創新與管理系 講師

2019年09月至2021年09月                  薩爾茲堡應用科技大學 旅遊創新與管理系 研究助理

                                                    

教學科目                                                                          

智慧旅遊

旅遊行銷

景點管理

研究方法

 

研究方向                                                                             

旅遊行銷

消費體驗

人機交互

社群媒體數據分析

旅遊和酒店業的新興技術

機器學習和自然語言處理
                                                                                                                                                     

專業認證與獎項

2nd IFITT Journal Paper of the Year Award 2022

2nd Place Best Research Paper (Full Paper) Award, International ENTER Conference on Information and Communication Technologies in Tourism 2021

Young Researcher Best Presentation Award, 2019Travel and Tourism Research Association TTRA Europe Chapter

Best Research Paper Award, 2018 Macao Tourism Education Student Summit

2nd Place Best ICT Paper Award, ISCONTOUR 2018 International Student Conference in Tourism Research

Excellent Oral Presentation Certificate, 2018 7th International Conference on Industrial Technology and Management
 
專業學會資格
科研委員會, ENTER - International Conference on Information and Communications Technology in Travel and Tourism
亞洲區公關總監, 國際資訊科技與旅遊聯合會 (IFITT)
 

學術成果與著作

學術期刊論文

  • Yu, J., Hong, W. C. H., & Egger, R. (2024). The Art of Post Captions: Readability and User Engagement on Social Media. Journal of Travel Research, 00472875241228822. (SSCI)
  • Yu, J., Dickinger, A., & Egger, R. (2024). Leveraging emojis as visual semiotics for enhanced engagement in destination marketing. Journal of Destination Marketing & Management, 33, 100925. (SSCI)
  • Yu, J., Dickinger, A., So, K. K. F., & Egger, R. (2024). Artificial intelligence-generated virtual influencer: Examining the effects of emotional display on user engagement. Journal of Retailing and Consumer Services76, 103560. https://doi.org/10.1016/j.jretconser.2023.103560 (SSCI)
  • Hong, W. C. H., Ngan, H. F. B., Yu, J., & Arbouw, P. (2024). Examining cultural differences in Airbnb naming convention and user reception: an eye-tracking study. Journal of Travel & Tourism Marketing, 40(6), 475-489. https://doi.org/10.1080/10548408.2023.2263764 (SSCI)
  • Wen, J., Goh, E., & Yu, J. (2023). Segmentation of physician-assisted suicide as a niche tourism market: An Initial Exploration. Journal of Hospitality & Tourism Research47(3), 574-589. https://doi.org/10.1177/10963480211011630 (SSCI)
  • Ngan, H. F., Lei, W. S. C., & Yu, J. (2022). Eye-Tracking Analysis on Potential Art Festival Goers. Event Management26(2), 437-452. https://doi.org/10.3727/152599521X16106577965189 (ESCI)
  • Hong, W. C. H., Ngan, H. F. B., Yu, J., & Zhao, Y. (2022). An eye-tracking study of exoticism in intra-national destinations in the Greater Bay area of China. Tourism Recreation Research47(4), 414-427. https://doi.org/10.1080/02508281.2020.1846431 (SSCI)
  • Lian, X., Hong, W. C. H., & Yu, J. (2022). An eye-tracking study on autistic children’s visual attention: The use of spatial-progression, time-sequence, colours and shape-patterns in picture book designs. Current Psychology, 1-13. https://doi.org/10.1007/s12144-022-03091-1 (SSCI)
  • Ngan, H. F. B., Bavik, A., Kuo, C. F., & Yu, C. E. (2022). Where you look depends on what you are willing to afford: Eye tracking in menus. Journal of Hospitality & Tourism Research46(1), 100-124. https://doi.org/10.1177/1096348020951226 (SSCI)
  • Egger, R., & Yu, J.* (2022). A topic modeling comparison between lda, nmf, top2vec, and bertopic to demystify twitter posts. Frontiers in sociology7, 886498. https://doi.org/10.3389/fsoc.2022.886498 (ESCI) *Corresponding author
  • Yu, J., & Egger, R. (2022). Looking behind the scenes at dark tourism: a comparison between academic publications and user-generated-content using natural language processing. Journal of Heritage Tourism17(5), 548-562. https://doi.org/10.1080/1743873X.2022.2097011 (ESCI)
  • Arefieva, V., Egger, R., & Yu, J. (2021). A machine learning approach to cluster destination image on Instagram. Tourism Management85, 104318. https://doi.org/10.1016/j.tourman.2021.104318 (SSCI)
  • Chuah, S. H. W., & Yu, J.* (2021). The future of service: The power of emotion in human-robot interaction. Journal of Retailing and Consumer Services61, 102551. https://doi.org/10.1016/j.jretconser.2021.102551 (SSCI) *Corresponding author
  • Yu, J., & Egger, R. (2021). Color and engagement in touristic Instagram pictures: A machine learning approach. Annals of Tourism Research89, 103204. https://doi.org/10.1016/j.annals.2021.103204 (SSCI)
  • Wen, J., Hou, H., Kozak, M., Meng, F., Yu, C. E., & Wang, W. (2021). The missing link between medical science knowledge and public awareness: implications for tourism and hospitality recovery after COVID-19. European Journal of Management and Business Economics30(2), 230-242. https://doi.org/10.1108/EJMBE-11-2020-0329 (ESCI)
  • Egger, R., & Yu, J.* (2021). Identifying hidden semantic structures in Instagram data: a topic modelling comparison. Tourism Review77(4), 1234-1246. https://doi.org/10.1108/TR-05-2021-0244 (SSCI) *Corresponding author
  • Kuo, C. F., Bavik, A., Ngan, H. F. B., & Yu, C. E. (2021). The sweet spot in the eye of the beholder? Exploring the sweet sour spots of Asian restaurant menus. Journal of Hospitality Marketing & Management30(2), 242-257. https://doi.org/10.1080/19368623.2020.1790076 (SSCI)
  • Neuhofer, B., Egger, R., Yu, J., & Celuch, K. (2021). Designing experiences in the age of human transformation: An analysis of Burning Man. Annals of Tourism Research91, 103310. https://doi.org/10.1016/j.annals.2021.103310 (SSCI)
  • Yu, C. E., Wen, J., & Yang, S. (2020). Viewpoint of suicide travel: An exploratory study on YouTube comments. Tourism Management Perspectives34, 100669. https://doi.org/10.1016/j.tmp.2020.100669 (SSCI)
  • Yu, C. E., Xie, S. Y., & Wen, J. (2020). Coloring the destination: The role of color psychology on Instagram. Tourism Management80, 104110. https://doi.org/10.1016/j.tourman.2020.104110 (SSCI)
  • Wen, J., Liu, X., & Yu, C. E. (2020). Exploring the roles of smart services in Chinese senior tourists’ travel experiences: an application of psychological reactance theory. Anatolia31(4), 666-669. https://doi.org/10.1080/13032917.2020.1742750 (ESCI)
  • Yu, C. E., Wen, J., & Meng, F. (2020). Defining physician-assisted suicide tourism and travel. Journal of Hospitality & Tourism Research44(4), 694-703. https://doi.org/10.1177/1096348019899437 (SSCI)
  • Wen, J., Yu, C. E., Huang, S., & Goh, E. (2020). Perceived constraint and negotiation of Chinese outbound senior tourists. Anatolia31(1), 149-153. https://doi.org/10.1080/13032917.2020.1711786 (ESCI)
  • Yu, C. E. (2020). Humanlike robots as employees in the hotel industry: Thematic content analysis of online reviews. Journal of Hospitality Marketing & Management29(1), 22-38. https://doi.org/10.1080/19368623.2019.1592733 (SSCI)
  • Yu, C. E., & Zhang, X. (2020). The embedded feelings in local gastronomy: a sentiment analysis of online reviews. Journal of Hospitality and Tourism Technology11(3), 461-478. https://doi.org/10.1108/JHTT-02-2019-0028 (SSCI)
  • Wen, J., Yu, C. E., & Goh, E. (2019). Physician-assisted suicide travel constraints: thematic content analysis of online reviews. Tourism Recreation Research44(4), 553-557. https://doi.org/10.1080/02508281.2019.1660488 (SSCI)
  • Yu, C. E., Wen, J., Goh, E., & Aston, J. (2019). “Please help me die”: applying self-determination theory to understand suicide travel. Anatolia30(3), 450-453. https://doi.org/10.1080/13032917.2019.1642923 (ESCI)
  • Yu, C. E., & Sun, R. (2019). The role of Instagram in the UNESCO's creative city of gastronomy: A case study of Macau. Tourism Management75, 257-268. https://doi.org/10.1016/j.tourman.2019.05.011 (SSCI)
  • Yu, C. E., & Ngan, H. F. B. (2019). The power of head tilts: gender and cultural differences of perceived human vs human-like robot smile in service. Tourism Review74(3), 428-442. https://doi.org/10.1108/TR-07-2018-0097 (SSCI)
  • Yu, C. E. (2019). Show your teeth and tilt your head! Customer preferences towards a service with a smile. European Journal of Tourism Research22, 31-44. (ESCI)
  • Ngan, H. F. B., & Yu, C. E. (2019). To smile or not to smile–an eye-tracking study on service recovery. Current Issues in Tourism22(19), 2327-2332. https://doi.org/10.1080/13683500.2018.1502260 (SSCI)
 
 
書的章節
  • Egger, R., & Yu, J. (2022). Epistemological challenges. In Applied Data Science in Tourism (pp. 17-34). Springer, Cham.
  • Egger, R., & Yu, J. (2022). Data science and interdisciplinarity. In Applied Data Science in Tourism (pp. 35-49). Springer, Cham.
  • Rainoldi, M., Yu, C. E., & Neuhofer, B. (2020). The museum learning experience through the visitors' eyes: An eye tracking exploration of the physical context. Eye tracking in tourism, 183-199. 

 

研討會論文

  • Rainoldi, M., Van den Winckel, A., Yu, J., Neuhofer, B. (2022). Video Game Experiential Marketing in Tourism: Designing for Experiences. In: Stienmetz, J.L., Ferrer-Rosell, B., Massimo, D. (eds) Information and Communication Technologies in Tourism 2022. ENTER 2022. Springer, Cham. https://doi.org/10.1007/978-3-030-94751-4_1
  • Yu, J., Egger, R. (2021). Tourist Experiences at Overcrowded Attractions: A Text Analytics Approach. In: Wörndl, W., Koo, C., Stienmetz, J.L. (eds) Information and Communication Technologies in Tourism 2021. Springer, Cham. https://doi.org/10.1007/978-3-030-65785-7_21
  • Volchek, K., Yu, J., Neuhofer, B., Egger, R., Rainoldi, M. (2021). Co-creating Personalised Experiences in the Context of the Personalisation-Privacy Paradox. In: Wörndl, W., Koo, C., Stienmetz, J.L. (eds) Information and Communication Technologies in Tourism 2021. Springer, Cham. https://doi.org/10.1007/978-3-030-65785-7_8
  • Daxböck, J., Dulbecco, M. L., Kursite, S., Nilsen, T. K., Rus, A. D., Yu, J., & Egger, R. (2021). The Implicit and Explicit Motivations of Tourist Behaviour in Sharing Travel Photographs on Instagram: A Path and Cluster Analysis. In: Wörndl, W., Koo, C., Stienmetz, J.L. (eds) Information and Communication Technologies in Tourism 2021. Springer, Cham. https://doi.org/10.1007/978-3-030-65785-7_22
  • Yu, C. E. (2020) Emotional Contagion in Human-Robot Interaction, e-Review of Tourism Research, 17(5). Available at: https://ertr-ojs-tamu.tdl.org/ertr/article/view/561
  • Peralta, R. L., Ngan, H. F. B., & Yu, C. E. (2019). An Eye-tracking Study of University EFL Students’ Online Reading Behavior. The 15th International Cognitive Linguistics Conference, August 6-11, Nishinomiya, Japan.
  • Yu, C. E., & Ngan, H. F. B. (2019). The Displays of Smile During Service Failure: An Eye Tracking Study. Travel and Tourism Research Association 2019 annual research conference, April 8-10, Bournemouth, United Kingdom.
  • Ngan, H. F. B., & Yu, C. E. (2018). I am looking where you are looking: An eye-tracking study of gaze direction and its influence on consumer behavior. International Conference on Tourism and Retail Management, December 2-4, Macau.
  • Tou, L., Ngan, H. F. B., & Yu, C. E. (2018). Expertise and visual patterns: How experts and novice process financial data. International Conference on Tourism and Retail Management, December 2-4, Macau.
  • Hong, C. H., Ngan, H. F. B., Zhao, Y., Yu, C. E., & Liang J. P. (2018). Perceptions of intra-national exotic destinations in the Greater Bay Area. Proceedings of 3rd Annual IPBA and DBM-VI Conference 2018, December 5-7, Macau.
  • Yu, C. E. (2018). Humanlike robot and human staff in service: Age and gender differences in perceiving smiling behaviors. In 2018 7th International Conference on Industrial Technology and Management (ICITM) (pp. 99-103). IEEE. https://doi.org/10.1109/ICITM.2018.8333927
  • Yu, C. E. (2018). Perceptual differences toward humanlike robots and humans in service: Individualist versus collectivist cultures. In ISCONTOUR 2018 Tourism Research Perspectives: Proceedings of the International Student Conference in Tourism Research (p. 323). BoD–Books on Demand.
  • Yu, C. E. (2018). Smiles from Different Cultures: Encoder and Decoder. Paper presented at the Tourism Education Student Summit 2018 (TEd Student Summit 2018), Retrieved from https://www.ift.edu.mo/publication/eProceedings/2018/mobile/index.html

 

科研專案

Ad Hoc Reviewer for Journals

  • Annals of Tourism Research
  • Consumer Behavior in Tourism and Hospitality
  • Industrial Management & Data Systems
  • Information Processing & Management
  • International Journal of Culture, Tourism, and Hospitality Research
  • International Journal of Hospitality Management
  • Journal of Air Transport Management
  • Journal of Destination Marketing & Management
  • Journal of Retailing and Consumer Services
  • Journal of Vacation Marketing
  • Tourism Management
  • Tourism Management Perspectives
  • Tourism Recreation Research 
  • Tourism Review