研討會論文 (2011 - 2015)


2015

  • C. Leou, X. Wang, C. Hsiao. (2015). Relationship between destination image and satisfaction: visits to Macao World Heritage as moderator. Sustainable Development——WIT Transactions on The Built Environment Series. No. 168. ISSN Online: 1743-3509. ISBN: 978-1-78466-157-1.
  • Shiyan Lou, Ka Yin Chau (2015) Higher Education in China Has Entered a New Era. Higher Education in Transition: Perspectives from India and China, At: New Delhi, India
  • Byeongho Kang, George wencai Du, Proceedings in the 3rd International Conference on Computer and Computing Science, COMCOMS 2015,
  • Lou T, Du W, Wu W. Data mining to hepatitis b based on WEKA[C]// Proceedings of the 4th International Conference on Electronics, Communications and Networks, 2015. CRC Press/Balkema, 2015: 1015-1020.
  • Grace Chan, S.H. (2015). Events management practitioners’ expectations of Quality of Work Life (QWL) Proceedings of The International Conference on Tourism and Business, 12-14 January 2015, Bangkok, Thailand.
  • Chu, R., Ma, E., Feng, Y., and Lai, K.W. Ivan (2015), “Understanding Learners’ Intention toward Massive Open Online Courses”, Hybrid Learning. Theory and Practice, Lecture Notes in Computer Science, Volume 9167, pp 302-312. ISSN: 0302-9743. Springer. (EI Compendex list)
  • Liu, X., Wu, Q., and Lai, K. W. Ivan (2015), “An Empirical Study: Hybrid Learning Performance of Logistics Engineering”, In the Proceedings of the 1st International Symposium on Educational Technology, ISET 2015, Wuhan, China, July 27-31, 2015. (EI Compendex list)
  • Chu, W.K. David, Ng, K.K., Lai, K.W. Ivan, and Lam, W.M. Paul (2015), “Analysis of Student Behaviors in Using WeChat / WhatsApp for Language Learning at Diploma Level in Hong Kong: A Pilot Test”, In the Proceedings of the 1st International Symposium on Educational Technology, ISET 2015, Wuhan, China, July 27-31, 2015. (EI Compendex list)
  • Feng, Y., Worrachnananun, M., and Lai, K.W. Ivan (2015), “Students' Preferences and Intention on Using Smartphone Education Applications”, In the Proceedings of the 1st International Symposium on Educational Technology, ISET 2015, Wuhan, China, July 27-31, 2015. (EI Compendex list)
  • Chu, W.K. David, Ng, K.K., and Lai, K.W. Ivan (2015), “A Preliminary Study on Students' Perception and Practice on Using On-Line Dictionary for Third Language Learning - A Case Study of Elementary Written German Acquisition”, In the Proceedings of the 2nd International Conference on Technology in Education, Hong Kong, July 2-4, 2015. (the Best Paper)
  • H.W. Shen, H.Q. Zhang, J.M. Luo (2015) The Perceived Ethnic Identity and Residents’ Attitude towards the relaxation of Individual Visit Scheme: Evidence from four different types of Hong Kong residents. 2015 Annual ICHRIE Summer Conference & Marketplace
  • H.W. Shen, H.Q. Zhang, J.M. Luo (2015) Evaluating the Quality of Hospitality and Tourism Education in Vocational Institute in China. 2015 Annual ICHRIE Summer Conference & Marketplace
  • Li, X., Luo, J.M., & Zhen, T. (2015). The relationship between gaming tourist’s experience, perceived value, satisfaction and intention: a case study in Macau.  Proceedings of The 9th Adult Education and Social Development International Conference and Graduate Forum in the Asia-Pacific Region, Macau, China, Dec.
  • Mars, S., & Luo, J.M. (2015). Benefits of Green Practices in Casino Hotel from Asia perspective: a Case Study of the Venetian Macao. Proceedings of The 9th Adult Education and Social Development International Conference and Graduate Forum in the Asia-Pacific Region, Macau, China, Dec.
  • Yin, A., & Luo, J.M. (2015). Luxury Restaurants’ Strategic Management: A Case Study from La Table de Francois, Troyes, France.  Proceedings of The 9th Adult Education and Social Development International Conference and Graduate Forum in the Asia-Pacific Region, Macau, China, Dec.
  • Zhong, X.L., Luo, J.M., & Li, X. (2015). Cultural Difference Effects On Tourist Gaming Behaviors in Macau. Proceedings of the Gttp-Asia/China Annual Conference 2015, Guangzhou, China, Jul.
  • Luo, J.M., Lam, C.F., Qiu, H., & Fan, D. (2015). Climate change impacts on resident’s mode of transport: a case study in Hong Kong. Proceedings of the Gttp-Asia/China Annual Conference 2015, Guangzhou, China, Jul.
  • Qiu, H., Lin, M.C. & Peng, K.L.* (2015/10). Experiential learning in hospitality education: A case study of the service learning subject. Paper presented at 12th Asian Business Research Conference. Bangkok, Thailand.
  • Peng, K.L.* (2015/10). Dental care service innovation through service science. Paper presented at 12th Asian Business Research Conference. Bangkok, Thailand.
  • Ip, Y. K. & Koo, S. O. (2015).How to generate a practical research paper. Conference proceedings of the 20th Asia Pacific Decision Sciences Institute Conference, 19 - 24 July.

 

2014

  • 周家賢, 劉松柏, 於力 (2014) 澳門與大珠三角城市群城市金融競合關係研究. 國際商務學會(東南亞區)學術研討會
  • 周家賢, 馬駿 (2014) 深圳工業設備營銷特點分析及SPR模型初探-以深圳WT公司為例. 國際商務學會(東南亞區)學術研討會
  • Duan Y, Narendra N C, Du W, et al. Exploring cloud service brokering from an interface perspective[C]//Web Services (ICWS), 2014 IEEE International Conference on. IEEE, 2014: 329-336.
  • Huang M, Sun L, Du W. Collaborative filtering recommendation algorithm based on item attributes[C]//Software Engineering, Artificial Intelligence, Networking and Parallel/Distributed Computing (SNPD), 2014 15th IEEE/ACIS International Conference on. IEEE, 2014: 1-6.
  • Grace Chan, S.H. & Denizci Guillet Basak (2014) Implementing Revenue Management in Hong Kong travel agencies The 7th World Conference for Graduates Research in Tourism, Hospitality and leisure , pp 240-246 (ISBN: 978-4940-25-7) , 3-8 June 2014, Istanbul , Turkey.
  • Lai, K.W. Ivan, and Lai, C.F. Donny (2014), “Understanding Students’ Continuance Intention toward Social Networking e-Learning”, Hybrid Learning. Theory and Practice, Lecture Notes in Computer Science, Volume 8595, pp 173-183. ISSN: 0302-9743. Springer. (EI Compendex list)
  • Chu, R., Li, Y., Lai, K.W. Ivan, and Zhu, Z. (2014), “Factors Influencing Trust and Acceptance of Electronic Sand Tables for Higher Business Education”, Hybrid Learning. Theory and Practice, Lecture Notes in Computer Science, Volume 8595, pp 164-172. ISSN: 0302-9743. Springer. (EI Compendex list)
  • Luo, J.M. (2014). An Exploratory Comparison of Star-rated Hotel Development from Urbanization Perspective in China: Upscale versus Economy and Midscale Hotel. The 5th International Conference in MICE Tourism Education and Industrial Interaction and Development in the Asian Pacific Region, Macau, Dec.
  • Lam, K.L., & Luo, J.M. (2014). Financial Advisers’ Attitude and Readiness of Advising Socially Responsible Investing. Proceedings of the International Conference on Economics, Finance & Management Sciences, Singapore, Nov.
  • Luo, J.M., Qiu, H., & Lam, C.F. (2014). Urbanization impacts on regional tourism development: a case study in China. Proceedings of the International Conference on Experiential Learning in Hospitality and Tourism, Macau, May.
  • Lin, M.C., Peng, K.L.*, & Baum, T. (2014/04). Service Design of Private Chef for Upscale Travelers' Expectation. Paper presented at 2014 The 8th International Conference of Service Innovation. Hsinchu, Taiwan.
  • Chuang, S.Y., & Peng, K.L.* (2014/04). Intelligent Sales Service Design – Case Study of Kid’s Clothing Store. Paper presented at 2014 International Conference of Service Innovation. Hsinchu, Taiwan.
  • Peng, K.L.*, Lin, C.Y., Lin, M.C., & Tseng, Y.C. (2014/03). Service system construction and test - Case of dental care. Paper presented at 2014 International Symposium on Fundamental and Applied Sciences (ISFAS). Tokyo, Japan.
  • Ip, Y. K. (2014). How to apply the Japanese Hino-Shi Model for tackling household waste in Macao. Macao International Environmental Forum, March.
  • Ip, Y. K. and Huang, S. T. (2014). To Compromise the Optimal Employee-Satisfaction Solution via TEPAC. Academy of International Business Southeast Asia Regional Conference 7-9 Dec, Macao, pp. 64-95.
  • A Dynamic Multiple Digital Watermarking Model based on Temporal Series[C]//P2P, Parallel, Grid, Cloud and Internet Computing (3PGCIC), 2014 Ninth International Conference on. IEEE, 2014: 367-371.

 

2013

  • Duan Y, Kattepur A, Zagarese Q, et al. Service value broker patterns: Integrating business modeling and economic analysis with knowledge management (short paper)[C]//2013 IEEE 6th International Conference on Service-Oriented Computing and Applications. IEEE, 2013: 140-145.
  • Duan Y, Kattepur A, Zhou H, et al. Service value broker patterns: Towards the foundation[C]//Computer and Information Science (ICIS), 2013 IEEE/ACIS 12th International Conference on. IEEE, 2013: 149-154.
  • Duan Y, Kattepury A, Getahun F, et al. Releasing the Power of Variability: Towards Constraint Driven Quality Assurance[C]//Advanced Applied Informatics (IIAIAAI), 2013 IIAI International Conference on. IEEE, 2013: 15-20.
  • Duan Y, Kattepury A, Zhou H, et al. Service value broker patterns: An empirical collection[C]//Software Engineering, Artificial Intelligence, Networking and Parallel/Distributed Computing (SNPD), 2013 14th ACIS International Conference on. IEEE, 2013: 675-682.
  • Duan Y, Wang Y, Wei J, et al. Constructing E-Tourism platform based on service value broker: A knowledge management perspective[C]//Big Data, 2013 IEEE International Conference on. IEEE, 2013: 17-24.
  • Elfaki A O, Duan Y, Bachok R, et al. Towards Measuring of E-Learning Usability through User Interface[C]//Advanced Applied Informatics (IIAIAAI), 2013 IIAI International Conference on. IEEE, 2013: 192-194.
  • Elfaki A O, Duan Y, Fong S L, et al. Designing Learning Object Repository Using First Order Logic[C]//Proceedings of the 2013 Second IIAI International Conference on Advanced Applied Informatics. IEEE Computer Society, 2013: 413-414.
  • Junqing L, Wencai D, Mei C. A new adaptive parallel genetic algorithm[C]//2013 5th International Conference on Intelligent Human-Machine Systems and Cybernetics. 2013.
  • Li H, Du W, Yao X, et al. A steganographic scheme based on image scrambling and coding techniques[C]//Communications, Circuits and Systems (ICCCAS), 2013 International Conference on. IEEE, 2013, 1: 220-223.
  • Li Y, Yan Y, Du L, et al. Comparisons of Dynamic ECG Recordings between Two Groups in China–A Preliminary Study[C]//International Conference on Health Information Science. Springer Berlin Heidelberg, 2013: 250-257.
  • Ren J, Du W, Du F. A UAV 3-D space dynamic path planning in complex battlefield environment[C]//2013 IEEE Third International Conference on Information Science and Technology (ICIST). IEEE, 2013: 1379-1383.
  • Wang Y, Wei J, Srivatsa M, et al. IntegrityMR: Integrity assurance framework for big data analytics and management applications[C]//Big Data, 2013 IEEE International Conference on. IEEE, 2013: 33-40.
  • Xu P, Du W. ERDSR: Efficient and Reliable Dynamic Service Routing in Enterprise Service Bus[C]//Intelligent System Design and Engineering Applications (ISDEA), 2013 Third International Conference on. IEEE, 2013: 712-715.
  • Zhou X, Ma J, Du W. SoW: A hybrid DWT-SVD based secured image watermarking[C]//Sensor Network Security Technology and Privacy Communication System (SNS & PCS), 2013 International Conference on. IEEE, 2013: 197-200.
  • Zhou Y, Liu A, Du W, et al. EF-ESPRIT: A simplified ESPRIT algorithm without generalized eigenvalue calculation[C]//Computer Science and Network Technology (ICCSNT), 2013 3rd International Conference on. IEEE, 2013: 772-776.
  • Feng, Y., Lai, K.W. Ivan, and Zhou, J. (2013), “The Influence of Relationship Quality and Exhibition Brand Image on Behavioral Intention: A Conceptual Model”, In the Proceedings of The 2nd International Conference on Business and Management (IBSM), 2 – 4 October 2013, Chiang Mai, Bangkok (the Best Paper)
  • Gao, B. Wendy, Lai, K.W. Ivan, and Jang, S.Y. Mike (2013), “The impacts of service quality, perceived value, customer satisfaction on recommendation for luxury casino hotels in Macau”, In the Proceedings of the 6th International Colloquium on Tourism and Leisure (ICTL) 2013, 19-22 August 2013, Bangkok, Thailand. ISBN: 978-0-9864590-3-1.
  • Lai, K.W. Ivan and Lai, C.F. Donny (2013) , “Student acceptance of electronic schoolbag systems: An empirical study in China”, Hybrid Learning and Continuing Education, Lecture Notes in Computer Science, Volume 8038, pp. 334-344. ISSN: 0302-9743. Springer. (EI Compendex list)
  • Liu, X., Li, Q., and Lai, K.W. Ivan (2013), “A Trust Model for the Adoption of Cloud-based Supply Chain Management Systems: A Conceptual Framework”, In the Proceedings of 2013 International Conference on Engineering, Management Science and Innovation (ICEMSI), 28-30 June 2013, Macau (the Best Paper) (EI Compendex list)
  • Chu, R., Lai, K.W. Ivan, and Lai, D.C.F. (2013), “Trust Factors Influencing the Adoption of Cloud-Based Interorganizational Systems: A Conceptual Mode”, In the Proceedings of 2013 International Conference on Engineering, Management Science and Innovation (ICEMSI), 28-30 June 2013, Macau (EI Compendex list)
  • Hong, F. and Lai, K.W. Ivan (2013), “Studying the MIF Quality by Importance-Performance Analysis”, In the Proceedings of 1st World Conference on Hospitality, Tourism and Event Research and International Convention and Expo Summit 2013, Bangkok, Thailand, 25th-28th May 2013. pp. 975-981.
  • H.W. Shen, H. B. Ye, H.Q. Zhang (2013) Perceived self-identity, perceived cultural distance and residents' attitude toward tourism development: evidence from relaxation of Individual Visit Scheme to Hong Kong. 1st World Conference on Hospitality, Tourism and Event Research and International Convention and Expo Summit 2013
  • Lee, N., Luo, J.M., & Zhang, H. (2013). Competitiveness and Sustainability: A Review of UNESCO Hong Kong’s Experimental Schools. Proceedings of the 2nd International Conference on Advancement of Development Administration 2013 – Social Sciences and Interdisciplinary Studies, Bangkok, Thailand, May.
  • Luo, J.M., Zhang, H., Goh, C.,& Lam, C.F. (2013). The Impact of Urbanization on Tourism Development in China. Proceedings of World Conference on Hospitality, Tourism and Event Research & International Convention & Expo Summit 2013, Bangkok, Thailand, May.
  • Tao Zhang. How Tourists Assess the E-government Service Quality of Weather Forecast? International Conference on Information Technology and Electronic Commerce (ICITEC 2013), Dec 28-29, 2013, Harbin, China.(EI index)
  • Peng, K.L.*, Lin, C.Y., Tseng, Y.C., Tsai, J.Y., & Chen, J. (2013/08). Service Design for Cloud Services of Dental Clinics. Paper presented at the 19th International Conference on Distributed Multimedia Systems. Brighton, UK. 66-70.
  • Lin, C.Y., Peng, K.L.*, Tsai, J.Y., Tseng, Y.C., Wu, C.C., Chen, M. & Chen, C. (2013/03). Apply Cloud Services of Medical Image Processing on Dental Field. Paper presented at the International Association for Dental Research Meeting. Seattle, USA.

 

2012

  • Chapter: Jingbing Li, Wencai Du, Yong Bai, and Yen-wei Chen . 3D-DCT Based Zero-Watermarking for Medical Volume Data Robust to Geometrical Attacks inP.Senac,
  • Feng C, Zhou Y, Du W. The comparison and analysis of ad-hoc routing protocols based on energy and the modification of the OLSR[C]//Computer Science and Network Technology (ICCSNT), 2012 2nd International Conference on. IEEE, 2012: 883-887.
  • Li J, Du W, Huang M, et al. Multiple watermarks for medical image based on DWT-DFT[C]//Computing and Convergence Technology (ICCCT), 2012 7th International Conference on. IEEE, 2012: 257-260.
  • Li J, Du W, Liu Y, et al. The medical image watermarking algorithm based on DFT and logistic map[C]//Computing and Convergence Technology (ICCCT), 2012 7th International Conference on. IEEE, 2012: 1-6.
  • Wang F, Du W. A test automation framework based on web[C]//Computer and Information Science (ICIS), 2012 IEEE/ACIS 11th International Conference on. IEEE, 2012: 683-687.
  • Xu P, Huang M, Wang L, et al. Semantic Matchmaking for an Agricultural Materials Exchange Platform: An Ontology-Based Approach[C]//Intelligent System Design and Engineering Application (ISDEA), 2012 Second International Conference on. IEEE, 2012: 913-916.
  • Lai, K.W. Ivan, Lai, C.F. Donny and Xu, W. (2012), "The Determinants of Public Acceptance of Electric Vehicles in Macau", In the Proceedings of 2012 International Conference on Low-carbon Transportation and Logistics, and Green Buildings, Beijing Jiaotong University, Beijing, China, 12-13 October, 2012. (EI Compendex list)
  • Lai, K.W. Ivan and Tam, K.T. Sidney (2012), "Integrating Knowledge Cloud with Case-based Reasoning for Chronic Diseases Diagnosis (整合知識雲與基於案例推理技術應用於慢性疾病的診斷)", In the Proceedings of the 14th Annual Meeting of China Association for Science and Technology (第十四屆中國科協年會), Shijiazhuang, Hebei Province, China (中國河北省石家庄), 8-10 September 2012, (Best Paper) 被評為分會場優秀論文,並獲『第十四屆科協年會科技創新與慢性病管理學術創新二等獎』
  • Yang, C.Y. Benda, Park, S.H. Ally, and Lai, K.W. Ivan (2012), "Measurement of Service Quality in the Luxury Hotel Industry in Macau", In the Proceedings of the 2012 TOSOK International Tourism Conference, Ulsan, Korea, 4-6 July 2012.
  • H.W.Shen, H.Q. Zhang, L. P. REN (2012) Residents' Attitude towards Mainland Chinese Tourists in Hong Kong. CAUTHE 2012, the 22nd Annual Conference
  • Luo, J.M., Zhang, H., & Lam, C.F. (2012). The Impact of Urbanization on Hotel Development: Evidence from Guangdong Province in China. Proceedings of the 18th Asia Pacific Tourism Association Annual Conference, Taipei, Taiwan, Jun.
  • Peng, K.L.*, Hsieh, Y.P., Hsiao, S.L. & Yang, R.D. (2012/12). Service design for the intelligent vending machine. Paper presented at the International Conference in Humanities, Social Sciences, and Global Business Management. Singapore.
  • Peng, K.L.*, Chang, S.K., Deserno, T.M. & Tseng, Y.C. (2012/08). Cloud Services for Medical Image Processing. Paper presented at the 18th International Conference on Distributed Multimedia Systems. Miami, USA.
  • Ip, Y. K. (2012). Customer Eco-centrism New Horizon for Eco-products. International Green Energy Industrial Summit, Mar 28 – 30th organized by Green Energy Industrial Association of Macao in Macao.

 

2011

  • Bai Y, Du W, Shen C. Over-the-Sea Radio Propagation and Integrated Wireless Networking for Ocean Fishery Vessels[C]//Wireless Communications and Applications: First International Conference, ICWCA 2011, Sanya, China, August 1-3, 2011, Revised Selected Papers. Springer Science & Business Media, 2012, 72: 180.
  • Li J, Du W, Bai Y, et al. 3D-DCT Based Zero-Watermarking for Medical Volume Data Robust to Geometrical Attacks[C]//Wireless Communications and Applications: First International Conference, ICWCA 2011, Sanya, China, August 1-3, 2011, Revised Selected Papers. Springer, 2012, 72: 433.
  • Zhou H, Du W. How Network Reverse Engineering Differs from Software Reverse Engineering[C]//International Conference on Wireless Communications and Applications. Springer Berlin Heidelberg, 2011: 33-43.
  • Du W, Xin Q, Xu S, et al. A Preliminary Study on the Use of the ICTs in the Tourism Industry in China[C]//Computer and Information Science (ICIS), 2011 IEEE/ACIS 10th International Conference on. IEEE, 2011: 373-376.
  • Du W, Xin Q, Xu S, et al. Information and communication technologies in destination management and marketing: The China scene[C]//Computer and Information Science (ICIS), 2011 IEEE/ACIS 10th International Conference on. IEEE, 2011: 381-384.
  • Feng W, Du W. The Research on Grid Capacity Test Based on Load[C]//International Conference on Information and Management Engineering. Springer Berlin Heidelberg, 2011: 1-8.
  • Hui Zhou, Wencai Du, Shaochun Xu,and Qinling Xin. Computer Network Reverse Engineering, in R. Lee (Ed.), Computer and Information Science 2011, SCI 364, Springer-
  • Li J, Du W, Bai Y, et al. 3D DWT-DCT based multiple watermarks for medical volume data robust to geometrical attacks[C]//Electronics, Communications and Control (ICECC), 2011 International Conference on. IEEE, 2011: 605-609.
  • Li J, Du W, Bai Y, et al. Robust multiple watermarks for volume data based on 3D-DWT and 3D-DFT[C]//Electronics, Communications and Control (ICECC), 2011 International Conference on. IEEE, 2011: 446-450.
  • Li J, Du W, Du F, et al. 3D-DFT Based Robust Multiple Watermarks of Medical Volume Data[C]//2011 Third International Conference on Multimedia Information Networking and Security. IEEE, 2011: 484-488.
  • Liu D, Xu S, Du W. Case Study on Incremental Software Development[C]//Software Engineering Research, Management and Applications (SERA), 2011 9th International Conference on. IEEE, 2011: 227-234.
  • R Lee, Wencai Du,and Shaochun Xu, Proceedings of IEEE/ACIS International Conference on Computer and Information System. Los Alamiors, Calif. USA,IEEE,2011
  • Shen C, Du W, Zhang Y, et al. Multihomed HWN Policy Framework Signalling Delivery[C]//Computer and Information Science (ICIS), 2011 IEEE/ACIS 10th International Conference on. IEEE, 2011: 48-52.
  • Yan L, Du W, Wei Y, et al. An Efficient Web Search Algorithm Based on Differential Evolution and Hyperlink Structure[C]//2011 7th International Conference on Wireless Communications, Networking and Mobile Computing. 2011.
  • Yao X, Du W, Li T, et al. Data Consistence for Distributed Vision-based Traffic Surveillance Systems[C]//2011 International Conference on Internet Computing and Information Services. 2011.
  • Yao X, Du W, Li T, et al. Statistical Modeling for LSB-Based Image Steganalysis: A Systematic Perspective[C]//International Conference on Applied Informatics and Communication. Springer Berlin Heidelberg, 2011: 663-671.
  • Zhou X, Ma J, Petridis M, et al. Temporal ordered image encryption[C]//Communications and Mobile Computing (CMC), 2011 Third International Conference on. IEEE, 2011: 23-28.
  • Tang, I. L. F. (2011). Is It a Blessing or Blight: Availability of an Online Teaching and Learning Environment: A Case Study of Postgraduate Study. International Conference in Teaching and Learning Journal Proceedings, 2011 July
  • L. P. Ren, H.W. Shen, H.Q. Zhang (2011) What contributes to the success of Home Inns in China? Asia Pacific Tourism Association conference 2011, the 17th Annual Conference
  • Chan, H.K. (2011). The analysis of Travelers with Disabilities in Taiwan. The 4th International Conference on Accessible Tourism (ICAT) Conference Proceeding, April 11-April 14, 2011, Taipei, Taiwan.
  • 張濤. 節事動機研究述評與展望,2011《旅遊學刊》中國旅遊研究年會,北京
  • Lin, M.C., Baum, T. & Peng, K.L.* (2011). Training for Culinary Creativity -the Role of Formative Education from Chinese Culture Perspectives. Paper presented at the 29th EuroCHRIE Conference, Dubrovnik, Croatia.
  • Hung, P.I., Peng, K.L.* (2011). Marketing Effect of Festival Activities to Preschool Institutions. Paper presented at 2011 the 5th Annual Service Innovation Conference. Hsinchu. (Chinese)