Series Lectures on Innovation and Strategic Management of Tourism Enterprises (4) ---the Contemporary Issues in Hotel Operation and Management


On April 30th, the Faculty of International Tourism and Management (FITM) successfully held the fourth lecture of “Tourism Enterprises

Innovation and Strategic Management” series, entitled “the Contemporary Issues in hotel operation and management". The purpose of the seminar is to improve the ability of master students to combine theory with practice. Dr. Dong Wang, General Manager of Zhuhai Dahengqin Business (Hotel) Management Co., Ltd. was invited as the guest speaker. Dr. Li Xi, Executive Associate Dean of FITM, the course coordinators

Dr. Bo Gao and Dr. Huawen Shen, and master students of hotel management attended the seminar.

 

Dr. Dong Wang has been working in hotel industry for more than 20 years. He has served as the senior manager of many domestic and

international brand hotels, such as Starwood and Marriott hotels. He has rich experience in hotel opening and operation. At the same time, he is also keen on tourism higher education, and has published many papers in CSSCI journals. In this seminar, Dr. Wang shared seven hotel

management issues that need further research, including hotel asset management, hotel safety management, brand entrustment

management, hotel legitimacy, key performance indicators, hotel brand image and hotel operation mode. During the seminar, the students

and Dr. Wang had a lively discussion on service quality management, employee empowerment, career development in hotel and so on. The

seminar provides guidance for students' future career development and academic research.