Joel Lo Ribeiro, Lecturer


 

Office:4F, Building N

Tel:8590-2537

Mail:joel@cityu.mo

 

Academic Qualification

MSc, King's College London

BSc(Hons), University of Sussex

 

Working Experience

2021/8 to Present                      Lecturer

2020/7 to 2021/8                       Marketing and Events Manager

2019/8 to 2020/7                       Digital Content Marketing Executive

 

Teaching Area

Management of Leisure and Entertainment Tourism

MICE Industry Studies

Tourism Marketing

Services Marketing

Principles of Management

Events Management and Public Relations

E-Commerce

Ethics

 

Research Area

Consumer Behaviour

Digital Marketing

Luxury Brand Marketing

Strategic Branding

Social Media Marketing

Sustainable Tourism Marketing

Online v Offline Behaviour